To help make all College communications coherent and effective, the staff in the Office of Communications & Marketing has produced this brief style guide.

On matters not addressed here, we defer to the Chicago Manual of Style for general writing, editing, and publishing guidelines, and to the Associated Press Stylebook for common practices in journalistic writing. Our preferred dictionary is the Merriam-Webster's Collegiate Dictionary, 11th edition.

For assistance with spelling proper names of prominent individuals, corporations, or trademarks, the web can be a valuable resource. Always be careful, however, when consulting web sources and choose sites most likely to provide reliably accurate and authoritative information. For example, when seeking proper spelling and usage of names of Microsoft products, the Microsoft website is the most reliable resource.

If you have specific questions about style or usage not covered in this guide, please contact Jamie Yates, Director of Communications & Media Relations at 337-6801.

A

a before h
Use a before a pronounced h: a historian, a horse, a hysterical joke. Use an before an aspirated h: an hour, an honest man.

academic degrees
When speaking generally, use doctorate, bachelor's degree, master's degree (note use of apostrophes). Specific academic degrees should be capitalized (ex: Bachelor of Arts degree); when abbreviated, they should include periods: B.A. degree, B.S. degree, M.A. degree, M.S. degree, M.D. degree, or Ph.D. degree.

For lesser-known degrees, such as Master of Fine Arts, Master of Public Administration, Juris Doctor, etc., spell out the entire title, using capitalization on all words except degree. Subsequent references to these degrees should use periods. (ex.: M.B.A. degree, M.F.A. degree)

addresses, telephone numbers, website, campus
Gettysburg College
(Department or office)
300 N. Washington St.
Gettysburg, PA 17325

717-337-6000 (campus information)

website: www.gettysburg.edu

adviser
Merriam-Webster's first spelling-- adviser-- is preferred at Gettysburg College.

admissions
Capitalize the formal name (Office of Admissions) and the casual (Admissions Office). The senior staff member for student admission is the vice president for enrollment and educational services. The recruitment officers are admissions (note plural) counselors.

alma mater
No caps and no italics; considered an English word by now.

Alumnus, alumni, alumna, alumnae
Alumnus (alumni as plural) refers to man who has attended a school. Alumna (alumnae as plural) is a woman who has attended a school. Alumni refers to a group of men and women. It is also permissible to speak of an alum and alums.

Alumni Association
Refers to the Gettysburg College Alumni Association.

Alumni Association Board of Directors

Alumni Association Executive Board

Alumni Office
Capitalize the formal name (Office of Alumni Affairs) and the more casual reference (Alumni Office).

alumni class years

  • regular use: John Smith '65; Jane (Doe) Smith '65. (Maiden names are placed in parentheses.)
  • Classes in another century, or to avoid confusion: John Smith, Class of 1865
  • Couples:
    a. both alumni: John '65 and Jane (Doe) '66 Smith
    b. not both alumni: John and Jane (Doe) '66 Smith; or John '65 and Jane Smith. (Do not list the maiden name of non-alumni.)

B

Baccalaureate
Service that occurs on the eve of Commencement; capitalize when referring to Gettysburg College's service.

bi-
Generally no hyphen: bimonthly, bilateral, bilingual.

biannual, biennial
Biannual is twice a year or semiannual. Biennial is every two years.

board of trustees
In prose, use lower case. For more formal and promotional text, capitalization may be considered (The Gettysburg College Board of Trustees, for example). Individual trustees may be referred to using the rules under "titles": Trustee John Smith or John Smith, a trustee of the College.

branding (See also logo and seal.)
In 2005 the College adopted a consistent and coherent way to verbally and visually present itself to the public. For details, see the Brand Standards Guide online. All uses of the College logo and seal are overseen by the College Brand Review Committee.

Bullets
Name of the College's sports teams. Always plural. You may say, however, "The fastest Bullet in history."

Bullets Marching Band

C

campaign
Capitalize when referring to the full and proper title of a major fundraising drive, such as the Sesquicentennial Campaign; use "the campaign" (lower case) in subsequent references.

Campus Activities Board (CAB)

catalog
The College's courses are listed in the Course Catalog.

chair
Gettysburg College's board of trustees and academic departments have a chair, not a chairman. Use chair to avoid gender bias.

chairs, endowed
Chair and professorship are generally interchangeable; chair and professor are not. A professor who holds the chair in a discipline should be referred to as the professor of the discipline, keeping the name of the chair capitalized, even in shortened, casual references: Ralph Cavaliere, Charles H. Graff Professor of Biology.

Chanukah
Use Hanukkah instead

chapel
Capitalize only when using its proper name: Gettysburg College Christ Chapel

cocurricular
Use instead of extracurricular when talking about campus living and learning activities. (No hyphen.)

College
Capitalize in isolation only when referring specifically to Gettysburg College. (Example: The College has excellent science programs.) For news releases, however, use college lower case.

College colors
Orange and blue

commas
Materials for Gettysburg College audiences should follow the academic and other style guidelines below. Commas (and periods) always go inside quotation marks.

  • items in a series: Use a comma before the last item in a series. For press releases, however, the rule is to avoid commas before "and" in a series.
  • Dates: When using more than one identifier for a date, use commas to separate days, dates, and years. Note that a month alone (no date) does not need a comma between it and the year. (Examples: His presentation on Saturday, Jan. 14, was most informative. The event was held in January 1997. We set the next meeting for July 14, 1997, in Tampa.)
  • City/state: Use pairs of commas to separate cities from states. (Examples: John Smith of St. Paul, Minn., won the award. The award winners include Bea Baylor, Beloit, Wis.; Jenny Jones, Fort Smith, Ark.; Sam Smith, Rockford, Ill. The Minnesota band is here. The St. Paul, Minn., band is here.)
  • Numbers: Use a comma for most four-digit figures that reflect an actual count of things such as money and people (1,345 applicants). Exceptions include street addresses, broadcast frequencies, room numbers, serial numbers, and calendar years.

Commencement
Capitalize when referring specifically to Gettysburg College's graduation ceremony; otherwise it is lowercase.

D

decades
Example: the 1970s; the '70s (no apostrophe before "s").

departments, academic
Department of Psychology, but psychology department. Department of English, but English department.

departments, non-academic (a.k.a. offices)
Office of College Life, but College Life office. Office of Annual Giving, but Annual Giving office.
Please note that media prefer lower case in almost every instance.

Do great work
The College's signature line. Use only as prescribed in the Graphic Standards Guide. No punctuation is used.

E

email
No hyphen, small "e"; capital "e" used to start a sentence.

emeritus
An honor earned (not automatic), usually upon retirement. Conforming to the rules of Latin, use this descriptor after the title. (Examples: Single person, by gender and placement: Professor Emeritus John Doe; President Emerita Martha Peterson; Jane Doe, professor emerita) Multiples by gender: professors emeriti (for all men or mixed group); professors emeritae (for all women. Reference to all the faculty and staff who hold emeritus status is, simply, "the emeriti."

extracurricular
(See cocurricular.)

F

Family Weekend
Capitalize. No longer uses the word Parents to describe this weekend.

fax
Use lower-case letters (or capitalize the first letter if
starting a sentence or line of formatted text with it). Do not use all caps.

first-year student
Use instead of freshman. Note hyphen.

First-Year Experience
Note hyphen. Interdisciplinary and multidisciplinary courses during fall semester that acclimate new students to college life.

first-year seminars
Note hyphen. Special seminar classes for first-year students.

freshman/men
Use first-year student(s) instead.

fund-raising

G

GIS Lab
The acronym stands for geographic information systems. The GIS Lab is in the Science Center.

GPA/grade point average

GRAB
Gettysburg Recreational Adventure Board. A part of the Office of Experiential Education; offers outdoor trips throughout the academic year.

H

Hanukkah
This spelling is preferred over Chanukah.

Hispanic
A person whose ancestors come from Spain. See Latino.

home page
Two words.

I

ID
Do not use periods when referring to identification. (plural: IDs)

Indian
Use a descriptor, such as North American, unless referring to someone from India. Native American is also suggested.

J

Jr., III, etc.
Abbreviate and capitalize when part of someone's name. Do not separate by a comma. John Doe Jr. or John Doe III.

K

Kwanzaa
Midwinter African-American celebration.

L

Latino/Latina
Refers to a person (based on gender) whose ancestors come from Latin America. Latino-American is the common reference (regardless of gender) to U.S. citizens from Latin America.

library
Use lower case in generic use and when speaking of
Musselman Library.

logos, College-wide
Gettysburg College logotype must be represented on all Gettysburg College materials.
Official colors: Blue: PMS 294; Orange: PMS 158
College seal: Use when requested to achieve an official or academic look.
Bullets logo: For use on athletic materials.
Consult the Brand Standards Guide for proper usage.

M

mid
No hyphen when used as prefix, unless it precedes a capital letter or numerical figure.

money
Use numerals. When forming a compound adjective, use a hyphen. (Examples: He gave $50. His gift was $1 million (simple nouns). He presented a $1-million gift (compound adjective). The year-end total was nearly $1.5 million.) The decimal system (taken out 1, 2, or 3 places) is usually preferred for numbers above $1 million. (Examples: $1.123 million, or better yet: more than $1.1 million, nearly $1.2 million) (Symbols: ¢ = option-4; £ = option-3; ¥ = option-y)

months
Capitalize names of months in all uses. When a month is used with a specific date, abbreviate only Jan., Feb., Aug., Sept., Oct., Nov., Dec.

mortarboard
The cap worn at Commencement.

multidisciplinary
No hyphen; refers to three or more disciplines.

multimedia
No hyphen.

N

nicknames
List nicknames, surrounded by quotation marks, only when the formal and preferred names are unexpectedly different. (OK: John "Buzz" Jones; AVOID: William "Bill" Smith)

No.
Use this capitalized abbreviation for number when referring to a position or rank. (Examples: No. 1 city in America; No. 3 choice)

"non" words
Generally, no hyphen: nonfiction, nonprofit, etc.

noon
Use this rather than 12 p.m.

numbers
(See also No.) In general, spell out zero through nine (and first through ninth) and give numerals for 10 and above (10th, etc.). Fractions, such as two-thirds, should be spelled out. If paired with a whole number, use the decimal system: 2.25. Percentages, measurements, GPAs, and ages should always be represented by numerals. Headlines: Use numerals, even for 1-9.

When rounding large numbers, spell out (nearly one thousand people). Use cardinal numbers in dates (August 7, not August 7th). Do not start a sentence with a numeral. Spell out number of any magnitude if it is the first word of the sentence, or recast the sentence.

O

OK

online
One word; no hyphen.

Orange & Blue Club
With ampersand. Fund-raising group that fosters and supports excellence in intercollegiate athletics at
Gettysburg College.

Owl & Nightingale Club
With ampersand. Student organization for the theatre arts program. It is the oldest non-Greek organization
on campus.

P

Parents Advisory Board
The Parents Advisory Board serves as a bridge of communication between Gettysburg College parents and the administration, faculty, student body, alumni and friends. Members of the Parents Advisory Board serve as representatives of the entire parent constituency and as such are parent leaders in advising and financially supporting the College.

percent
Spell out the word in text. The % sign may be used in numerical charts and headlines. Percentages should always be represented by a numeral. (Examples: an increase of 4 percent, but a 4-percent increase; HEADLINE: Board grants 4% raise)

period
Always place a period inside quotation marks.

Phi Beta Kappa
National honorary scholastic society for top students in the senior class.

phone numbers
Use a hyphen (not parentheses or a slash) between the area code and the number; do not include "1" with toll-free number. For campus extensions, use "ext." followed by space and four-digit number.

p.m./a.m.
Use periods and lower-case letters. (Examples: 8 a.m.;
7:30 p.m.)

professor
Title generally reserved for tenure-track faculty positions. Do not abbreviate "prof." when used without a name. When introducing a faculty member, use the full academic title, including assistant, associate, adjunct, visiting, etc., as needed, along with the person's name. -- Long titles are more easily read after the name and surrounded by commas. (Associate Professor of Psychology John Smith OR John Smith, associate professor of psychology. -- Subsequent references to faculty are by last name, except in captions, where the title Prof. and the name may be used. Capitalization follows titles rules.

R

RA
Acronym for resident assistant; no periods; plural is RAs,
or resident assistants.

"re" words
No hyphen, except those needing clarity, such as
re-creation.

residence halls
Use instead of dorms.

S

seasons
Spring, summer, fall, winter are never capitalized in prose, except when starting a sentence.

Sr.
Capitalize and abbreviate when part of someone's name; do not separate by a comma. (John Doe Sr.)

semicolon
Used in conjunction with quotation marks, it is usually placed outside quotation marks.

Sentinel
Sculpture by Martin Puryear located to the west of Penn Hall. It was erected in 1982 to commemorate the College's sesquicentennial anniversary.

study abroad/study-abroad programs

T

T-shirt

titles

  • Titles before names are generally capitalized. (President Will, Gov. Rendell, Rabbi Levin, Queen Elizabeth, Trustee Bruce Gordon, etc.) Other less formal titles that are strictly occupational descriptions (class agent, reporter, etc.) are not capitalized even when they precede a name.
  • Before a name: Capitalize a title when it precedes a person's name and is not set off by commas. (College Dean Julie Ramsey, Assistant Professor Nathalie Lebon, Associate Professor of History Timothy Shannon, President Katherine Will.) an exception: It was a speech by history professor John Jones. Here, "history professor" is simply an occupational descriptor, not a formal title; it is also vague as to academic status. When separated by a comma, do not capitalize the job title: The group presented it to the provost, Dan DeNicola.)
  • After a name: Do not capitalize titles that are used as descriptive phrases and set off by commas (Victoria Dowling, vice president for development and alumni, spoke; Katherine Will, president of Gettysburg
  • College, spoke). Exception: named professorships. (Laurence Marschall, W. K. T. Sahm Professor in Physics, spoke.)
  • Used in isolation: Without names attached, these words become generic nouns and should not be capitalized. (The president gave a speech.)
  • Invitations/special publications: Short, formal blocks of copy may call for total disregard of the above stated rules.
  • Composition titles: Capitalize the principal words, including prepositions and conjunctions of four or more letters, and capitalize articles and words of fewer than four letters if they are the first or last word in the title. Italicize titles of newspapers, magazines and books (excluding reference works and the Bible), movies, TV programs, plays, epic poems, operas, albums, exhibit titles, and individual works of art. Use quotation marks around the titles of articles, chapters, lectures, movements, and dance pieces.
  • Official course titles: When talking about a specific class, capitalize it, but do not italicize it or place
  • quotation marks around it. (Greek 203: Plato; Chemistry 216: Introduction to Forensic Science).

trustees
(See board of trustees.)

U

United States
Spell out except when using as a descriptor (U.S. companies; U.S. Department of Education).

upperclass students
No hyphen with "upperclass." The word "upper-class" implies wealth, not college standing.

V

visiting professors and visiting instructors
Temporary hires for sabbatical replacements or occasional courses. This non-tenure-track designation can be combined with any rank (instructor, assistant professor, etc.).

visiting scholars
International scholars who may be here to teach or to conduct research, often as part of an exchange program.

W

web
Do not capitalize.

webmaster

website
One word; no capitalization.

X

Xerox
Because this is a trademark name, use photocopy instead.

Y

years, plural
1970s or the '70s (no possessive apostrophe).

Z

zero
Spell out.

ZIP code
Its acronym stands for Zoning Improvement Plan.